The New Zealand government has become the latest to use Youtube to support an election debate, with Prime Minister Helen Clark and John Key to face questions posed by New Zealand-based YouTube users during a debate broadcast live on TV ONE on 14 October. New Zealand YouTube users have been asked to submit video questions…
A challenge in any organisation is to foster two-way communications. Many organisations have used suggestion boxes, ‘chat with the CEO’ email accounts, or other primitive tools to offer pseudo-two way communication, but without the immediacy or ability to readily expose discussions to the broader organisation. These are often mistrusted by staff as they are essentially…
The 2008 Cone Business in Social Media Study in the US, has found that 93 percent of social media users believe a company should have a presence in social media, while 85 percent believe a company should not only be present but also interact with its customers via social media. With 60 percent of Americans…
Following from my post this morning on Telstra’s use of Twitter, Chris Brogan wrote an excellent piece last month on how organisations can use Twitter to better engage their customers titled, 50 Ideas on Using Twitter for Business. For me (as it was for Chris) the number one reason or idea for using this type…
Telstra recently took up ‘tweeting’ as a channel for providing customer service. Discussed via their Nowwearetalking site, there’s been a lot of initial feedback on the approach taken. Telstra has also linked to some of the broader online commentary in their post. This step helps legitimise Twitter and microblogging as a customer service option for…
Due to the rise of online social networks and informational sites, secret questions based on biographical information are losing strength as a supplementary to password-based security. As discussed in a Time article, Those Crazy Internet Security Questions, as more information on individuals becomes easily available – either provided by them directly or via government, corporate…
Reflecting Forrester’s Groundswell report, Universal McCann has released a study detailing how the internet has turned all customers (citizens) into influencers. Titled INTERNET USERS, THE NEW INFLUENCERS – When did we start trusting strangers? (PDF), the study included around 17,000 internet users from 29 countries, finding that enmasse customers have moved from being passive consumers…
The most exciting change I’m seeing in US politics at the moment is the degree of top level support and enthusiasm for transparency in government. Nextgov has published an article, Obama says he would use IT to open government, which details the strategies the Democrat nominee for President says he will mandate for the US…
It’s still unclear to me whether a national version of Fuelwatch will be launched due to the political discussions underway (the WA version is at www.fuelwatch.com.au), however a US site named Fuelly has turned the concept on its head to create a useful user-centric site, which would lend itself effectively to extending a Fuelwatch-style approach.Fuelly,…
Prescient Digital Media has published a case study on the adoption and success of Intranet social networking and other Web 2.0 technologies at Sabre, the company that runs most of the world’s airline flight reservation systems.Sabre custom-built a solution that supports employees in discovering and sharing information between staff, leading to six-figure direct cost savings…
This archive mirrors the original eGov AU blog — Craig’s professional commentary on AI, digital government and technology in public life, running since 2006.
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