Universal McCann have completed some excellent research on social media use based on a sample of 17,000 users across 29 countries. The latest wave was completed in March 2008. The key findings were that blogs and online videos have gone mainstream and are tools that organisations need to consider within their marketing and communications mix….
It looks like in the US state governments are now actively using Twitter as a tool to get messages out into the public eye. As mentioned by Static{fade} in eGov status updates via Twitter, a number of states are using it to make official announcements, distribute media releases and engage with stakeholders and citizens. Given…
A big issue in government, as in the private sector, is the drain of experienced older people as they decide to change lifestyles. Dow has followed an interesting strategy of developing an alumni social network, which helps keep ex-employees – both retirees and others – linked into the organisation. This keep their experience on tap…
This post was triggered by a question post over at Strange Attractor, asking Why isn’t social software spreading like wildfire through business? This is a question I have considered as well, in the last year from a government perspective. It particularly puzzled me late last year when I made unsuccessful efforts to get a wiki…
It has felt a little like ‘Intranet Day‘ in the last few days as I’ve posted a number 0f times about intranet developments. It really was Intranet Day on 18-19 June – a global online event where intranet managers were able to discuss their intranet strategies and a number of large organisations such as the…
Stephen Collins of Acidlabs has delivered an extremely powerful presentation on the power of participatory culture and the evolution of social media as an extension of the natural tendency for humans to form communities. These communities empower organisations, fostering a positive culture, improving staff retention, supporting collaboration and breaking down silos – making individual employees,…
OK I admit it – Barack Obama’s campaign, first for the Democrat nomination, and now for the US Presidency, fascinates me – hence my eObama post. It’s the first true online campaign for senior office in the world that has used the internet and social media effectively. This visual representation of how the campaign ran,…
Microsoft is joining the race to add social networks to intranets. Computerworld has reported that Microsoft is prototyping a Face-book style tool for providing employees with feeds and updates about their colleagues. I’d expect this to be an extension of their SharePoint product, allowing them to leverage their customer base to defend again online-only alternatives,…
Maybe not – if this ITnews article Study says the 2007 ‘YouTube election’ is a misnomer is correct. Of course, even using YouTube, Australia is a long way behind the eObama campaign in the US.
Blogging is still a new phenomenon for many people, while it has been around as an activity for thousands of years in a paper form (diaries) and public ‘blogging’ existed long before the internet in the form of biographies, newspaper columns and radio shows. Given there are reportedly 112 million blogs active, and thousands of…
This archive mirrors the original eGov AU blog — Craig’s professional commentary on AI, digital government and technology in public life, running since 2006.
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