Inventorspot has compiled a list of ten of the top branded social media nightmares. These are situations where organisations or their staff have been caught behaving badly, where social media campaigns went past the line of good taste or where organisations failed to get onto social media and were not able to become part of…
I’m a big fan for the use of gameplay to encourage people to explore concepts, test ideas, build skills and model behaviours while generating awareness – however it is a tool that I have not seen exploited anywhere near to the extent it could be in government or most commercial organisations in Australia (and yes…
Has your organisation ever considered sharing your photo library with other government organisations? With the costs of conducting new photo shoots, why not share your images with other organisations who might use them – and encourage them to share their images with you. Some agencies may even wish the public to reuse their images. Some…
In a first for a major political party in Australia, the Australian Labor Party (ALP) has embedded blogging, tweeting and video in the heart of its website, relaunching www.alp.org.au as a Politics 2.0 website. Termed ‘Labor Connect’ the redeveloped site aims to foster active policy debates, stating that, We know we won’t always agree about…
One of the long established principles in government and big business is that only designated staff are allowed to represent their organisations when speaking to the media. This is an extremely well-intentioned principle, designed to protect both the organisation and individual staff. The media is frequently more interested in sensation than truth and can twist…
Telstra has publicly released its staff social media training package, making the comic-styled multimedia system available on the web at www.exchange.telstra.com.au/training/flip.html The package recognises that social media is becoming embedded into normal Australian life – including the lives of Telstra’s staff. The training package reflects how social media management is not the province of an…
I’ll be chatting with Adriel Hampton on Gov 2.0 radio early next week to give US Gov 2.0 people some operational insights into Gov 2.0 happenings in Australia. Gov 2.0 radio is a weekly podcast on collaborative and transparent government hosted by Adriel, a noted US-based Gov 2.0 and new media strategist. I expect the…
I found out last week that Google had recently integrated YouTube with Google’s speech-text technology, allowing videos displayed on YouTube to have their captions and transcripts automatically generated. In addition, these captions and transcripts can then be translated, via Google’s text translation system, and displayed on the video in any supported language. The transcript can…
Youtube recently announced that government departments using the service can get a free branded channel for their videos, saving a US$50,000 set-up fee. The offer is apparently still making its way to the Youtube site, however the details of the offer are public and it is available now. Below I’ve provided the content of an…
When I stepped into the public sector just over three years ago, in terms of workplace collaboration it was like stepping back twenty years. I found that staff directories were merely lists of names, titles and phone numbers – without listing people’s expertise, qualifications, experience, current projects and interests. The only way to get to…
This archive mirrors the original eGov AU blog — Craig’s professional commentary on AI, digital government and technology in public life, running since 2006.
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