Many organisations use campaign-based communications models. They develop their campaign strategy, identify and engage their audience, communicate a message, then wind down the campaign and allow the audience to disengage and disperse. At a future time, when the audience no longer seems influenced by the previous message, they repeat this process – potentially reusing campaign…
Many government initiatives need to be communicated to all or some of the community to increase awareness and, in some cases, encourage behavioural change. Whether advising people of changes in tax laws, informing and influencing the community’s health habits, or seeking public submissions in a consultation, there needs to be communications strategies in place to…
MashUpAustralia had 81 entries into Australia’s first competitive event for mashing up data from Australian governments. Now that entries have closed, the public have until 4PM AEDT on 20 November to vote for a people’s choice – that means you! So if you’ve not yet had a look at the entries and voted, this is…
I’m beginning to get annoyed with the attitudes I’m seeing both in the mainstream press and at many conferences discussing social media. The discussion is still about how important social media is becoming, how if you don’t get on now you’ll be left behind and about the antics of celebrity and sports tweeters. To me…
NSW MP Paul Macleay has opened voting on projects to receive a portion of the economic stimulus package allocated to his electorate, Heathcote. To view how this example of community budgetting works, visit Paul’s site at www.paulmcleay.com.au. Note that you must live within the electorate to participate.
In the style of the Apps for America competitions, the US Army announced at the Gov 2.0 summit that it would hold a competition for soldiers to develop software to help the army fight wars and carry out its missions. Reported in Information Week Government, Gov 2.0: Army Announces Apps For Army Competition, the Army…
Fiat in Brazil is currently crowd sourcing the development of an concept car for 2010, the Fiat Mio. The concept is that the public (from anywhere in the world) can submit ideas for what they’d like to see in a car, these ideas can be voted and commented on by others and Fiat engineers will…
The US Army is running a 90 day trial allowing service men and women to directly comment and edit seven of their 550 manuals online via a wiki-based approach to test crowdsourcing in the military. Reported in the Army Times, Army to test wiki-style changes to 7 manuals, the article states that, The people who…
Prime Minister Kevin Rudd yesterday held his first live web chat on climate change with a group of 20 commenters from his climate change blog post. While the chat apparently suffered from some technical hiccups and, reading the transcript, the PM’s typing skills were limited (he stated that “my typing skills are a toal embarassment…
The Government 2.0 Taskforce has released the final version of their official issues paper,Towards Government 2.0: An Issues Paper. Some of the key questions raised include, How can we build a culture within government which favours the disclosure of public sector information? What government information should be more freely available and what might be made…
This archive mirrors the original eGov AU blog — Craig’s professional commentary on AI, digital government and technology in public life, running since 2006.
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