My presentation for the AMI Government Marketing and Communications Conference
I am presenting from 3.20pm today, and my presentation is now available on slideshare, viewable as below.
I am presenting from 3.20pm today, and my presentation is now available on slideshare, viewable as below.
A classic ploy by media and PR professionals to kill an unwanted issue has been to ‘deny it oxygen’ – refusing to comment or engage on the topic publicly, via news media or other channels. The approach has traditionally worked very effectively for both public sector and commercial communicators. Devoid of any official information, or even denials,…
With psychedelic splendour, the ACT government has become the first Australian jurisdiction to launch a serious whole-of-government online challenges site. Through the Digital Canberra Challenge website, the ACT is now asking “Canberra’s brightest minds” to help improve government services. The first round contains two challenges, to improve the process of event approvals and to make…
The Australian government is again looking to reshape its entire digital presence, through creating a single .gov.au site that will somehow negate the need for people to understand how government works in order to engage with it effectively. Created by the Digital Transformation Office, you can visit the Alpha, and comment on it at www.gov.au/alpha/…
Australia’s Digital Transition Office (DTO) has finally lifted the covers on the personnel it’s seeking to hire to fulfil its ambitious transformation agenda. However, unlike traditional APS hiring, the DTO’s positions vacant use modern corporate job titles and each job description clearly and in detail explains what applicants will be expected to do in the role. There’s…
A couple of years ago Hitwise, an internet measurement company that uses ISP logs to measure traffic to websites, reported that social media sites had become a larger source of traffic for Australian government websites than online news sites. This was a seismic change in user behaviour. Suddenly people were more likely to reach a…
My team has been throwing around approaches for improving our internal agency staff directory on the intranet to make it more of a knowledge resource for staff. As this is the most used tool in our intranet (people need to contact other people), improving the service contributes measurably to our staff’s capacity to collaborate and…
This archive mirrors the original eGov AU blog — Craig’s professional commentary on AI, digital government and technology in public life, running since 2006.
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