Note this is purely my view of the situation – if I’ve gotten things wrong, please correct me so I keep it in mind when speaking to others.
Here’s a great presentation from Donna Spencer (formerly Donna Maurer) discussing how to get content right. http://maadmob.net/donna/blog/2008/web-directions-ux-getting-content-right The key things she picks on are: The reader is important – you’re not Really think about what the reader wants to know Write as you speak – with a real voice Use images as well as words…
If you’re seeking to communicate with Australians it is wise to step beyond traditional media channels and investigate how to engage through Australia’s blossoming blogosphere. The Australian blogosphere is the collective term for the entire ecosystem of Australian blogs – how they interconnect, how ideas (memes) spread and how links allow audiences to flow between…
The Country Fire Authority in Victoria has released a infographic on their Facebook account, providing a view of the traffic and interactions on their page. Note that any organisation or individual can do this, using the free data visualisation tools at Visual.ly. I’ve taken the standard report (which is very long), cut it in half…
Guy Cranswick of IBRS has brought my attention to a media release about a new report from Fifth Quadrant, a leading Australian customer experience strategy and research consultancy, on social media and smartphone app customer service enquiries. The report looked at how many Australian consumers had used these channels for customer service enquiries and why they’d…
Traditionally, in my experience both in the private and public sector, the way to build a ‘perfect’ website has been considered to be; invest a large quantity of resources, personnel and time at the start of the development process, use this investment to build all the functionality that the developers can dream up, write all…
With well over 20% of local governments in Australia using social media in their communication and engagement activities I’ve been please to begin seeing state Local Government Associations begin to release social media guidance papers. To my knowledge both the Municipal Association of Victoria (MAV) (whose document appears to be inaccessible online at the moment)…
This archive mirrors the original eGov AU blog — Craig’s professional commentary on AI, digital government and technology in public life, running since 2006.
'; loop.parentNode.insertBefore(w,loop); })();